Wigan is the CEO of MSL Germany and part of the Publicis Groupe’s leadership team in Germany. As one of the MSL's most rapidly growing operations, he oversees MSL's four offices in Berlin, Frankfurt, Munich and Hamburg.

A veteran of the industry, Wigan has extensive experience in crisis communications, corporate affairs, and public affairs. With a track record of success especially in international and cross-border assignments, Wigan has worked with numerous global corporations, brands and institutions, helping them to grow their influence and drive impact.

Wigan is also a visiting faculty on PR and Crisis Management at the University of Bern for their Executive MBA program in Brand Management.

He is an Advisory Board Member at BeyondGenderAgenda, a corporate initiative that is driving cultural change in politics, society and economy towards Diversity, Equity & Inclusion (DE&I). He also serves as a member of the jury of the German Diversity Award, an initiative by BeyondGenderAgenda to honour people and companies who have shown an extraordinary commitment to diversity, equitable opportunities and inclusion.

Wigan holds a Ph.D. in Economic History with a focus on Southeast Asia and the Philippines and has published several journal articles.